By Land Podcast
The By Land Podcast is a personal record of what I’m learning in the outdoors.
Some episodes are practical field notes focused on skills, gear, and lessons learned, while others are deeper reflections that explore my evolving perspectives. And some are conversations with people from different backgrounds to learn from their experiences.
At its core, this podcast is about learning through experience and sharing the process along the way.
Take what’s useful, leave what’s not, and make it your own.
-Emory, by land
By Land Podcast
#161 - Behind the Seams of Alpine Fit with Jen Loofbourrow
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Emory Wanger
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Episode 161
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Jen Loofbourrow is the Owner and Founder of Alpine Fit, a baselayer-focused brand that offers multiple fit options in a custom odor-resistant fabric. Jen joins the show to talk about her background in the outdoors, why she launched a baselayer clothing brand, why proper fit is so important, and much more!
Show Notes and Links
Show Notes and Links
- PCT Days recap
- Getting involved with the long-distance crowd
- Seeing products in the wild for the first time
- Why start a base layer brand?
- Jen’s custom fabric for Alpine Fit
- Jen’s outdoor backstory
- Learning how to pack the essentials
- Having options, but not TOO many options
- Emory’s vision of a perfect outdoor store
- On customers wanting a personal connection
- The importance of offering multiple fit options
- How Jen manages fit options
- Tailoring from Alpine Fit
- The building blocks of Alpine Fit
- The importance of a proper fit
- Bushwhacking Leggings
- Jen’s perfect layering system
- How to follow up with Jen and Alpine Fit
- https://www.facebook.com/alpinefitco
- https://www.instagram.com/alpinefitco/
- https://www.youtube.com/@alpinefit
- https://www.linkedin.com/company/alpinefitco
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