By Land Podcast
Welcome to the By Land Podcast! My name is Emory, and this show is all about having real, honest conversations with experienced adventurers, outdoor experts, and everyday people who love spending time outside. My goal is to help you feel inspired, informed, and confident to take on your own outdoor adventures—whether you're into backpacking, hiking, hunting, camping, or just getting started.
I cover a wide range of topics like practical outdoor skills, gear, conservation, mindset, and personal growth. Each episode offers something different—whether it’s an inspiring story, hard-earned lessons, or actionable advice to help you build confidence and develop the backcountry skills you need to explore further and adventure better.
By Land is about learning, growing, and making the most of our time in the outdoors. If you’re into that kind of thing, you’re in the right place.
By Land Podcast
#161 - Behind the Seams of Alpine Fit with Jen Loofbourrow
Show Notes and Links
- PCT Days recap
- Getting involved with the long-distance crowd
- Seeing products in the wild for the first time
- Why start a base layer brand?
- Jen’s custom fabric for Alpine Fit
- Jen’s outdoor backstory
- Learning how to pack the essentials
- Having options, but not TOO many options
- Emory’s vision of a perfect outdoor store
- On customers wanting a personal connection
- The importance of offering multiple fit options
- How Jen manages fit options
- Tailoring from Alpine Fit
- The building blocks of Alpine Fit
- The importance of a proper fit
- Bushwhacking Leggings
- Jen’s perfect layering system
- How to follow up with Jen and Alpine Fit
- https://www.facebook.com/alpinefitco
- https://www.instagram.com/alpinefitco/
- https://www.youtube.com/@alpinefit
- https://www.linkedin.com/company/alpinefitco
Thanks for listening! Check out the links below to learn more, connect, and support the show.
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